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How to Have a Successful Online Giving Day
Few people know more about creating a successful online giving day than CloEve Demmer, one of the primary architects behind both of Columbia’s massively effective Giving Days, which raised $6.9 million...
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BWF_social’s 2014 Higher Education Giving Day Survey Results
Columbia’s Giving Days raised $6.8 million from 4,940 donors in 2012, $7.8 million from nearly 9,700 donors in 2013, and $11 million+ from 10,400 donors in 2014. The University of Sydney’s September...
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Top 5 Stories of 2014
It’s that time of year! …when bloggers seize the opportunity to be lazy and write a post that is nothing more than a list of the first five items on the analytics report. Of course, posts make a top...
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The Ice Bucket Challenge’s Impact on ALS Association’s Year-end Giving
Millions of videos generated a buzz storm of awareness for the ALS Association in 2014 during the Ice Bucket Challenge. The “Ice Bucket Challenge” led to a $115 million infusion of fundraising support...
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